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How to Market your Business for Free

Marketing is such an important part of running your business but it can also be quite expensive, well I am here to tell you that it doesn’t have to be, that you can actually market your business for FREE! Yes FREE! 🙂

 

I have put together some ways you can market your business without spending any money and these suggestions have been tried and tested and they work wonders! I hope you find them as helpful as we did!

 

1. Ask stores, business centers, cafes if you can place your flyers in their windows or on their counter, you will be surprised how many companies will say yes and they will do it for no cost at all. Make sure to only place your flyers / promotional content where your ideal customers are likely to be.

 

2. Do some research online and find websites that allow you to advertise your business for Free, there are quite a few out there just make sure to go for ones that work for your business, for example if you are a cleaning company you could list your business on location based websites, directories, yellow pages etc.

 

3. Take advantage of having a website, write a blog post at least once a month, it could be about events you have coming up, running a competition, offering tips and advice, what ever is relevant to your business. For example if you sell children’s toys, you could do a blog post on top 10 Christmas gifts for little boys or little girls, toys to keep your child entertained over summer holidays and so on. There is no limit 🙂

 

4. Once you have written your blog posts make sure to share them on all the social media sites that you are signed up to, they are free and it’s a great way to advertise your business and share your products, blog posts and competitions. If you maintain your social media pages regularly you will start to notice a big difference, people will start to pick up on your business and take notice (this was tried, tested and worked! By us)

 

5. Get in touch with your local newspaper and blog websites to see if they will share your story, product or mention your service. If they have a blog post coming up or magazine spread about top 10 gifts for children this Christmas, you could write to them with a proposal about your product and why they should include it. You having nothing to lose and if they do include you that is great for business!

 

6. Make sure to have a mailing list, this is a great way to build up exposure for your business and potential customers / clients. Send out a newsletter at least once a month, always make the customers on your mailing list aware that you are still around. You can even place customers in different mailing lists, so maybe one customer buys a lot of clothes for a daughter, so you can group her in a newsletter that is aimed at children’s clothes for girls and maybe a discount just for that. Make it unique to them and the best part it’s free to do!

 

So there it is, a few simple ways you can market your business for free. There are many other ways you can market your business for free and I will put together another blog post in the future for more helpful marketing tips. Enjoy!

 

Be bold, be brave, be cheeky…..be successful!

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