SEO Guide – Optimising Your Website

Trying to increase traffic to your website can be a very long and painful process even if you do know what your doing, but to help you along the way and to help you cut out the things that you don’t need to waste your time with. We have put together a list of everything you need, to help you improve your websites SEO ranking making the experience a bit more bearable and showing you exactly all that is needed.

Optimising Your Website – Part 1

This maybe something you would prefer your website designer to do, but if you wish to do it yourself there are few simple things you can do just to help improve your websites optimisation.

1. Use a different title description on every page
2. Vary the keywords throughout the pages, rather than having the same on every page
3. Alter the meta description on every page, giving a description of what the page is about, as well as trying to include a couple of relevant keywords.
4. Extend simple alt tags by including a couple of keywords relating to the image and page, also make sure to include a description of what the image shows! (Keep it short and to the point)
5. Make any headings bold or important pieces of text use the heading tags such as <h1> <h2>
6. Try not to use text based images as the search engine will not be able to read these
7. Include a blog into your website, the search engine will pick this up too – remember any images included need to have an alt tag description
8. This is something your web designer should all ready have done for you, but just in case do make sure your website is fully responsive, this means that your website can be viewed perfectly on all computer, laptop and mobile devices.

Once you have done these steps your website should be on it’s way to becoming a perfect candidate for a high Google Ranking.

In SEO Guide part 2, we will be discussing website keywords and meta descriptions in more detail.

We hope you have found this helpful!

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